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Educating Entrepreneurs, building businesses and chatting about life... Hi there my name is Linda Monahan & in 2017 I realised that my professional life was at odds with my personal life. I had two children in quick succession & when the career I loved no longer loved me I had a decision to make. The biggest of my life, the decision which catapulted me on my journey from Corporate to Calm. I am now on a journey to talk to others & find out what was their motivation, their catalyst to move from Corporate to Calm.
Episodes
Tuesday May 03, 2022
Tuesday May 03, 2022
Welcome to Corporate to Calm Season 3
“It’s not a numbers game, it’s about engagement and community management"
In this episode of Corporate to Calm we speak with Laura Stapleton from Little Spark Media @littlesparkmedia. Laura was always creative, into art, colours and marketing and decided to use this creativity and become a primary school teacher.
Up until the pandemic Laura was managing her career, twins and an up and coming business. Like many of my guests Laura stumbled into her passion when her PT noticed her expertise and passion for social media he asked her to help him with that side of his business. This led to several referrals and Little Spark Media was born.
Laura’s knowledge of social media is immense, and she is always learning and will be the first to let you know of any changes across the platforms. Her clients come first but she has cultivated a community of her own and is adamant that you do not need huge numbers of followers to grow a profitable business
“If you have 300 engaged followers, you can sell out”. One of her key tips is to schedule your posts and engage with them later, not to spend too much time on social media.
Laura embraced the pandemic; she was still teaching but her commute was gone, and she was given the gift of time. Her business has grown from strength to strength over the past two years and while growing her business, minding her students online and her twin boys at home sure why not add another baby to the mix. This certainly maximised both her and her partners organisational & multitasking skills.
Laura has proved if you want something bad enough and are passionate about your business you can achieve it.
“You need to do reels, jump on the bandwagon now”
Laura very kindly shared her top three Instagram tips and using reels is not one of them, you’ll have to listen to find out what you can do today to enhance your Instagram account and see immediate changes.
Laura is calm, collected, organised and when I eventually farm out my social media it will go to Little Spark Media to manage.
I hope you enjoy Laura’s journey from Corporate to Calm x
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